Watch the Recap: Double Exposure at IPIC 2025

Couldn’t make it to our session at IPIC 2025? We’ve got you covered.

We’ve just released a 20-minute cleaned-up recording of our University Breakout Session:🎓 Double Exposure: Actionable Strategies to Create Synergy Between Online and In-Store Channels

In this talk, Alex de Boissezon (Managing Director at Pixfizz) shares practical ways to connect your online store and physical space — helping you serve customers better, increase loyalty, and drive more sales across both channels.

🔑 Key takeaways include:

• Turning walk-in customers into repeat online buyers (and vice versa)

• Promoting services like same-day pickup and scanning through your website

• Planning smarter seasonal and cross-channel campaigns

🎥 Watch the session recap now

Short, focused, and full of ideas you can apply right away.